Portfolio Client: Mt. Carmel Brewing Company (Microbrewery) Project Objective: Increase brand and product awareness in the Cincinnati and Tri-State area. Capabilities: Growth Strategy, New Business Strategy, Organizational Development, Brand & Marketing Strategy, Verbal & Visual Development, Copy Development. Results: Increased brand and product awareness, increasing sales 43% in one year. Client: USI Insurance (Insurance & Finance) Project Objective: Create new brand awareness and loyalty for USI Insurance in the Midwestern market. Capabilities: Brand & Marketing Strategy, Verbal & Visual Development, Copy Development. Results: Launched new branding across internal & external touch points, that increased USI's brand awareness within the local and national insurance industry. Client: SunSafe (Sun-protective swim wear) Project Objective: Increase brand awareness through PR and consumer education. Capabilities: Growth Strategy, New Business Strategy, Organization Development. Results: Identified and developed growth strategies that contributed to greater brand and product awareness, increasing sales 27% in one year.
|